Sander Stage – The SMMA Academy + IPGA 2024 Group Buy Information
Updated version on how to start & scale an agency to $15.000/month
Assemble Your Agency, Block By Block.
Phase 1 | Foundations:
In the first phase, we get your foundations down. Everything you need going into the program. How to study it properly. How to apply the knowledge & the systems you receive. This phase is designed to set you up for success.
Phase 2 | Building Your Agency
The second phase is all about construction the frame of your new business. We’ll design your agency, set up your website, choose your agency focus as well as crafting your offer & pricing. Finally, we’ll solidify your understanding of the actual business model itself and why it works so well.
Phase 3 | Finding Clients
The third phase is one of the most important and longest phases in the program. Why? Because it focuses on one essential aspect: Getting clients. No clients = no money = no business. In phase 3 we make sure that never becomes the case for you. In this phase you’ll learn the industry’s most efficient and up-to-date methods you can utilize to start signing high paying clients from day one.
Phase 4 | Closing Clients
So, you’ve scheduled a bunch of meetings with potential clients that need your service. But how do you actually talk to them? How do you make sure that you don’t lose a potentially high-paying client by saying the wrong things in the meeting? In the fourth phase Sander breaks down the 4-step meeting process he has developed over hundreds of client meetings – so you can avoid making the mistakes he made in many of his first meetings and instead skip straight to successfully closing.
Phase 5 | Service Delivery
A high-paying client isn’t worth much if they only stay with you for a month. Therefore, the core of any successful agency is to deliver great results. In the fifth phase you obtain the industry’s highest level of knowledge within running ads. By the end of this phase your newly obtained knowledge will put you in the top 1% of ad-runners worldwide.
Phase 4 | Closing Clients
So, you’ve scheduled a bunch of meetings with potential clients that need your service. But how do you actually talk to them? How do you make sure that you don’t lose a potentially high-paying client by saying the wrong things in the meeting? In the fourth phase Sander breaks down the 4-step meeting process he has developed over hundreds of client meetings – so you can avoid making the mistakes he made in many of his first meetings and instead skip straight to successfully closing.
INCLUDED IN THE PROGRAM
LIFETIME ACCESS TO ALL THE BELOW CONTENTS.
1- 40 step by step modules
The Academy is built around 6 phases that contain 40 in-depth video modules. Each phase represents an important aspect of your agency and each module will give you a unique set of knowledge that allows you to propel your business forward.
2- Agency Systems
Inside The Academy, you’ll find resources that you can copy & paste directly into your own agency. Our Seamless Systems have been developed by my team through years of experience. They’re the core of a well-operating agency. These are the same systems we use to operate Stage Digital so well.
3- Website Templates
You’ll get access to our Plug & Play Seamless Website Template. This allows you to copy & paste my agency website in the matter of 30 minutes, and then customize it to your liking. It’s a complete breakthrough in our industry. Instead of having to spend tireless hours developing your website, you’ll have your own professional website set up in less than an hour.
4- Winning Community
You’re getting access to our Private Mastermind Group filled with agency owners from all over the world. This is a place to ask for help and to share your wins. You’re also getting access to our Weekly Live Q&As hosted by Sander. All past calls are recorded and accessible on the platform.
THE CURRICULUM
40 Step by step modules and 4 systems to start and grow your agency
Module 1 | Foundations (141 min)
In the first phase, we get your foundations down. Everything you need going into the program. How to study it properly. How to apply the knowledge & the systems you receive. This phase is designed to set you up for success.
- Welcome To The Academy (11 min)
- Setting The Right Foundations (57 min)
- The Law of Progress & Results (32 min)
- Transcending Into Your New Reality (35 min)
Module 2 | Building Your Agency (79 min)
The second phase is all about constructing the frame of your new business. We’ll design your agency, set up your website, choose your agency focus as well as craft your offer & pricing. Finally, we’ll solidify your understanding of the actual business model itself and why it works so well.
- The Business Model (10 min)
- Agency Tools & Systems (15 min)
- Designing Your Agency (16 min)
- Choosing Your Agency Focus (11 min)
- Pricing Your Services (27 min)
Module 3 | Finding Clients (261 min)
The third phase is one of the most important and longest phases in the program. Why? Because it focuses on one essential aspect: Getting clients. No clients = no money = no business. In phase 3 we make sure that never becomes the case for you. In this phase you’ll learn the industry’s most efficient and up-to-date methods you can utilize to start signing high paying clients from day one.
- Foundations For Getting Clients (11 min)
- The Key To Scheduling Meetings (23 min)
- Finding Clients With Google (13 min)
- Finding Clients With LinkedIn (18 min)
- Finding eCommerce Clients (24 min)
- Getting Clients With Looms (24 min)
- Getting Clients With Email (52 min)
- Getting Clients With Cold Calling (57 min)
- The Machine Behind The Scenes (26 min)
- Storing & Tracking Leads (13 min)
Module 4 | Closing Clients (61 min)
So, you’ve scheduled a bunch of meetings with potential clients that need your service. But how do you actually talk to them? How do you make sure that you don’t lose a potentially high-paying client by saying the wrong things in the meeting? In the fourth phase Sander breaks down the 4-step meeting process he has developed over hundreds of client meetings – so you can avoid making the mistakes he made in many of his first meetings and instead skip straight to successfully closing.
- Meeting Preparation (16 min)
- The Perfect Introduction (17 min)
- Presenting Your Service (15 min)
- Closing The Client (15 min)
Module 5 | FB Ads (162 min)
iOS Updated
A high-paying client isn’t worth much if they only stay with you for a month. Therefore, the core of any successful agency is to deliver great results. In the fifth phase you obtain the industry’s highest level of knowledge within running ads. By the end of this phase your newly obtained knowledge will put you in the top 1% of ad-runners worldwide.
- Introduction To FB Advertising (14 min)
- Setting Up The FB Business Suite (16 min)
- Setting Up The FB Pixel Correctly (11 min)
- Understanding What Content Works (47 min)
- Complete Campaign Structure & Setup (22 min)
- Complete Retargeting Setup (15 min)
- Optimizing & Scaling Ads (17 min)
- Case Study | $2.000 / Month Ad Account (10 min)
- Case Study | $20.000 / Month Ad Account (10 min)
Module 6 | Agency Management (102 min)
Running an agency is fun because it gives you two things: great cashflow and lots of freedom. However, without the right management knowledge & systems you may see great cashflow, but you won’t have much freedom. That is why Sander and his team have spent 100’s of thousands of $ and many years on developing custom-made agency management systems that make every aspect of running your agency feel like a breeze. We’ll walk you through exactly how to use every one of them.
- Officially Signing Clients (15 min)
- Accepting Client Payments (24 min)
- Client Communications (15 min)
- Keeping Track of Your Funds (28 min)
- Getting to $15.000 Per Month (20 min)
YouTube Ads (145 min)
Plus Only
In this phase you’ll be taken from beginner to professional in YouTube Ads. By the end of the phase you’ll be equipped to deliver excellent results to clients with YT Ads, and as a result you can add this service to your portfolio and drive more agency revenue.
- Introduction To YouTube Ads (23 min)
- Account setup (27 min)
- Creative (21 min)
- Targeting (23 min)
- Launching Campaign (27 min)
- Testing, optimizing & scaling (24 min)
TikTok Ads (46 min)
Plus Only
In this phase you’ll be taken from beginner to expert in TikTok Ads. By the end of the phase you’ll be equipped to deliver good results to clients with TT Ads. This service gives you a complete portfolio.
- Introduction & Setup (12 min)
- Connecting The Pixel (5 min)
- Picking The Right Content & The Library (8 min)
- How To Find UGC Content Creators (5 min)
- Campaign Setup & Creation (11 min)
- Scaling Campaigns(5 min)
FB Ads Expanded (Advanced) (511 min)
Plus Only
In The Academy you become good at Running Facebook Ads – in Academy Plus you become the best. Quite literally. In Plus we’ve added an additional 19 modules in FB Ads. Keep in mind, these modules were not made with the intention of being beginner friendly. This is incredibly high level stuff that you simply will not find anywhere else. The Expanded FB Ads phase includes real $500k/m ad account case studies, and advanced strategies only known to the industry’s absolute elite.
High-Level FB Ads Knowledge:
$50.000/m Campaign Structure (76 min)
LookALike Mastery For $10k+/m Adspends (21 min)
Retargeting Mastery For $10k+/m Adspends (40 min)
Manual Scaling For $5k+/m Adspends (24 min)
Spectrum Scaling For $25k+/m Adspends (20 min)
Pressure Scaling For $100k+/m Adspends (12 min)
The Science of Proftiable eComm Ads (20 min)
Scientific eComm High Volume Scaling (21 min)
Live Setup pt. 1 | eComm Campaign Structure (60 min)
Live Setup pt. 2 | eComm Campaign Structure (60 min)
Case Study | $50k/m Live Ad Account (10 min)
Case Study | $600k/m Live Ad Account (29 min)
Technical FB Ads Tips & Tricks Post iOS14
- Intro iOS14 (10 min)
- CAPI (11 min)
- UTMS (12 min)
- Offline Events (21 min)
- Triple Whale (26 min)
- Shopify (12 min)
- Google Analytics (8 min)
- Tracking With GA (18 min)
Complimentary: 4 Seamless Agency Systems (Worth €2,000)
Regardless of whether you choose Academy or Academy Plus – you’ll get access to our 4 agency systems that make agency growth and management feel like an absolute breeze.
- Seamless Pricing System (Price Your Services Quickly)
- Seamless Accounting System (Keep Track of Your Financials)
- Seamless Website Template (Build A Pro Agency Website In 30 Min)
- Seamless Acquisition Planner (Schedule & Track Outreach For Increased Results)
Meet the instructors:
Sander Stage
Founder of The Academy, Sander has done millions in agency profit throughout last 4 years. He has spent close to a million USD developing The Academy, and is the host of the learning lessons you find inside the program.
Frederik Pahuus
Frederik Pahuus, From Denmark. 12 Clients. $16,000/month.
Gilberto Arreghini
Gilberto Arreghini, From Italy. 20 years old. $12,500/month. Hosting live Q&A’s every Tuesday.